Number Of Niche App Stores Has Doubled Every Year Since 2009

apps_150x150.pngA new study from research2guidance shows that the market for apps is continually moving toward segmentation and niche stores. The Apple app store, which launched in July 2008, has contributed significantly to the rise of niche apps. The study defines three types of niche stores: Platform-oriented (apps for a specific OS platform such as AndroidPIT or Crackberry a.k.a. BlackBerry), target group-oriented (apps for a segment of users, such as business, adults, kids) and carve outs (mobile network operator with its own app store in the Android Market or something like “@work” by Apple).

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