Back-Roads Touring announced as the best Niche Wholesaler

MEDIA ALERT

22 July,
2014

Back-Roads Touring announced as the
best Niche Wholesaler in 2014

Back-Roads Touring
has been announced as the leader in small group travel after
being awarded the Best Niche Wholesaler at the 2014
prestigious National Travel Industry Awards (NTIA) on the
weekend, which acknowledges excellence in
tourism.

Back-Roads Touring Brand Manager Hugh Houston
says the award recognises all the hard work and dedication
of its travel professionals, focused on providing a unique
travel experience in the small group market.

“The Best
Niche Wholesaler award shows that we are providing an
experience that is recognised as the best in the
business,” says Mr Houston.

“We have been creating
original small group, tailor made tours for more than 25
years in the UK and Europe, and this year alone will host
over 7,000 travellers on 40 tours in over 20
countries.”

With passionate professionals and
experienced tour leaders, Back-Roads Touring provides
intimate group travel, which focuses on flexibility and
authentic cultural experiences at every turn, from the
accommodation chosen to dishes served.

Mr Houston says the
award will help cement the travel company’s reputation in
the market.

“This award will further enhance the
reputation of Back-Roads Touring in the market, and increase
our exposure as we continue our journey of building the
brand.”

~ ENDS

About
Back-Roads Touring

With more than 25 years’
experience in small group and tailor-made tours across the
UK and Europe, Back-Roads Touring is truly the original
small group touring company. Each tour focuses on authentic,
off the beaten track, local experiences exclusively
available for small tour groups. Each tour is capped at 18
passengers, takes the scenic back roads instead of freeways,
and provides authentic local experiences, charming
accommodation and rich culinary experiences in a leisurely
paced itinerary.

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